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Coach Mentor Academy 
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Join our monthly Coach Mentor Academy Newsletter for expert coaching tips, client retention strategies, free downloadable resources, and first access to new courses, mentorship opportunities, and tools inside the Coach Vault. Stay connected, supported, and equipped with everything you need to grow as a confident and impactful coach.

Hi Y'all! Nice to meet you! 

 

My name is Ashley Overton, founder of the Coach Mentor Academy (CMA), because I saw a gap in support for certified health and fitness coaches who deeply care about their clients but often feel overwhelmed, under-resourced, or stuck in the behind-the-scenes work. After years of coaching, teaching, and mentoring, I realized that coaches needed more than just marketing—they needed practical tools, clear strategies, and a place to grow without burnout. CMA was born to bridge that gap—a community and resource hub where coaches can build confidence, sharpen their skills, and lead with excellence.

I’m passionate about seeing coaches succeed—not just in growing their business, but in earning consistent income and building lasting client relationships. It’s time to stop chasing the next lead and start focusing on coaching the clients you already have. Inside The Coach Mentor Academy, you'll learn how to coach with clarity, increase retention, and turn your passion into a sustainable, impactful career.

Always Supporting You, 
Ashley Overton, PhD 

The Coach Mentor Academy equips you with expert mentorship, practical education, and ready-to-use tools—so you can focus on what you do best: coaching with purpose, confidence, and impact.

The Coach Vault


| Done-for-You Templates | Lead Magnets |
| Email Sequences | Client Tools

 

Whether you're building systems, enhancing communication, or creating a more engaging client journey, the Coach Vault equips you with professional, ready-to-use tools—delivered straight to your inbox every month—so you can focus on what you do best: coaching with purpose and impact.

Want to learn more and join the Coach Vault? Gain access to consistent weekly resources and exclusive tools designed specifically for coaches—so you can show up with confidence, serve with purpose, and never start from scratch again.

To learn more about the Vault and how to gain access to done-for-you templates, tools, and virtual assistant support, click below.

 

 

Unlock the Vault
The Coach Vault 

Here Are the Benefits You Can Expect!

Weekly Done-for-You Resources 

No more starting from scratch. Gain instant access to pre-written emails, client check-in templates, macro guides, lead magnets, and challenge resources—all customizable and coach-approved. Focus on coaching, not creating.

Professional Tools 

Inside the Vault, you’ll find systems, scripts, and strategy templates that help you lead with more clarity, consistency, and authority. Deliver a seamless client experience that builds retention, referrals, and results.

Ongoing Content

Every month, new resources drop into the Vault—seasonal campaigns, challenges, engagement tools, and more—so you always have fresh material aligned with what your clients need now. Stay relevant and ready year-round.